It goes without saying that earning money on YouTube is possible. As a result of consistent and quality work, anyone can find success on YouTube. The only question is: how much do YouTubers make? Or, how much can you really make doing YouTube marketing?
There is no single answer for this, as it depends on many factors, including video views and subscriber base, income streams, ad revenue, affiliate programs, merchandise sales, and sponsorship deals.
Basically, how much money you are going to make on YouTube depends on your channel itself, your location, and how much time you are going to invest in it. On average, YouTube monetization for 1000 views (also known as CPM – Cost Per Mille) ranges from 0.5 to 6 USD based on the location of viewers and the target audience. The numbers vary greatly, but most channels get paid 0.5 USD per 1000views.
Getting enough active subscribers and viewers in order to make money for a living on YouTube is not easy. If you want to know more about how much YouTubers make and how you can engage more people and make money on YouTube, keep reading because this article is all about it.
- YouTube Monetization
- How do YouTubers Get Paid?
- How Much Does YouTube Pay?
- Top 10 Richest YouTubers
Making money online is convenient for millions of people to make money by monetizing their skills, resources, and talents.
Founded approximately 15 years ago and with over 1 billion hours of video watched daily, YouTube is the perfect place to start a video channel and try monetizingit.
On YouTube, you make money based on the number of views. But before you ask, “How many views do you need on YouTube to make money?” let us clarify that you don’t get paid for the video views but rather for how many views ads get.
Also, note that the YouTube Partner Program requires you to have at least 1000 subscribers before you’re eligible to monetize your YouTube channel. YouTube doesn’t pay for the number of likes on a video. However, the likes convince the YouTube algorithm to push a channel forward.
The average rate of the CPM is the average rate for 1000 ad views. So, to maximize your ad revenue, you need to build a loyal audience to have higher engagement and upload videos consistently.
You can start a YouTube channel at any moment, but to succeed, it’s essential to have a plan and pay attention to the quality of your content from the very beginning.
Successful YouTubers usually start their video with an intro, which often becomes their trademark. There are many YouTube intro makers online that can help you to create a high-quality intro that will give your videos a professional look.
For a successful intro, you also need to have a logo that sets your YouTube channel apart. This can be achieved just as easily, with the help of logo maker tools available online.
The direct way to earn money from your YouTube channel is by associating it with an approved AdSense account. However, not all videos are eligible for monetization. Make sure you meet video monetization policies and YouTube Advertising formats to use this service.
- 10 Ways to Promote Your YouTube Channel for Free
- How to Upload a Video to YouTube Step by Step
- YouTube Description Best Practices (+Templates)
How do YouTubers Get Paid?
Once you have more than the minimum amount (usually $100), your Youtube earnings will be transferred directly to your bank account on a monthly basis. In a few countries, Google AdSense issues checks, but they opt for direct deposits for most of the supported countries.
On YouTube, the secret to success is to make highly engaging videos that appealto the people who may watch them. Each view, like, and comment send a signal to the YouTube algorithms that your video is appealing, and as a result, YouTube will send more traffic to your channel.
Take JennaMarbles – one of the most popular YouTubers. With about 1.7 billion total video views, the net worth of the YouTuber is around $8 million.
Besides paying attention to the quality of your video content, you also need to optimize your channel to rank high on YouTube and improve your visibility. Research and learn more about how you can optimize your YouTube channel and write an attractive video description for it.
Promoting your YouTube channel and videos on the web is another way to increase views, which will transfer into an increase in income. Make sure to share your videos on your social media pages, embed them on your website or blog: all of this will increase the number of people who will watch your video. Make sure to plan out all the details of your video marketing campaign. How much you will get paid on YouTube video channels depends on your efforts to publicize your channel.
Once you have created an active YouTube channel, you can apply to become a YouTube partner. If you’re granted a partnership, you can access a large variety of content creation tools and get an opportunity to win prizes based on the number of views you have.
You can apply for the membership anytime, but to make it to the top-rated partner programs, you should have accumulated 15k hours of video watch time over the last three months. In this case, YouTube starts to recognize your eligibility even before they check your application.
If you wonder how many subscribers you need to make a good amount of money, you should know that it is not the number of subscribers that matters but the number of views.
Why having a large and loyal audience is important, however, is that someone with 10,000 subscribers has a higher chance of getting 1,000 views than someone with 1,000 subscribers. What comes to video advertising, advertisers pay only when people click on the ad or if they watch the video for at least half a minute. This means that if your video gets millions of views but no one clicks on the ads, you won’t make any money.
YouTube Analytics provides a wide range of reports and metrics for you to monitor the progress of your videos and channel. A variety of YouTube stats and reports, including Traffic sources, Watch time, and Demographics reports, are available. You can check the metrics both on a computer or your mobile device.
How Much Does YouTube Pay?
YouTube view statistics keep you updated on your account earnings, and you will only get paid if you fully comply with YouTube’s payment threshold.
Another way to make money on YouTube is affiliate marketing. Although most affiliate marketers don’t put enough effort into this method, it’s an effective way to generate significant revenue.
You may, like most affiliate marketers, be using static blogs to drive traffic to affiliate links. YouTube allows supplementing this with an active channel that can be a primary catalyst. This is one of the ways many YouTubers make money with.
Another way to make money on YouTube is Super Chats and the recent addition to the YouTube tools, the Super Stickers. These paid features allow the viewers to highlight their comments during a YouTube live or video premiers. This allows the viewers to support their favorite creators and can result in a significant boost to the number of money YouTubers make. You can learn more about the features of each tool here.
Another way YouTubers with large following generate revenue on the platform is by producing their own merchandise. If you spend enough time researching famous YouTubers, you will notice that they produce merchandise in their niche. Jeffree Star, with his cosmetic line and famous tutorial videos, is a very prominent example of this.
The internet is gradually moving toward videos as the major form of content, and taking this step will put you ahead of the competition.
Top 10 Highest-Paid YouTubers
We already know the basics of monetizing your YouTube channel. But how much do YouTubers make? Let’s take a look at the list of 10 highest-paid YouTubers of this year for a better idea of how much it is possible to make on YouTube.
Preston Arsement – $16 million
Preston Arsement creates gaming-focused content on YouTube. He started out creating content about Minecraft. Now, he runs several Minecraft servers. Last year, he was one of the highest-paid YouTubers, with an income of $16 million.
Logan Paul – $18 million
As we have mentioned before, Logan Paul returns to the list after the scandal of 2017. Like his brother Jake, Logan is also posting videos about boxing. He has bouts against former world champions.
Logan is also into NFTs. He was one of the first celebrities to release NFTs. With his first NFT, a World of Women, he had a profit of $200k. Overall, he sold $5 million worth of NFTs in a short period of time.
Recently, he launched a new NFT collection called 99 Originals. These are the 99 photos he took during the 99 days when traveling around the world.
Besides the profits made from NFTs, Logan Paul had more than 100 million YouTube views last year on his podcast channel Impaulsive.
According to the description of the channel Impaulsive, it is a thought-provoking and mentally stimulating show, where Paul and his friends invite many famous people like Snoop Dogg, Tony Robbins, Gary Vee, Arnold Schwarzenegger and many others!
Dude Perfect – $20 million
A team of 5 men known as Dude Perfect combines sports and comedy in one YouTube channel. The channel has more than 57 million subscribers and earned $20 million in 2020, the same amount as in 2019 and 2020.
Ryan Kaji- $27 million
Starting in 2015 as Ryan ToysReview, Ryan’s World is a YouTube channel for children. Last year Ryan Kaji, the 9-year-old behind the channel, became the top earner on YouTube for the third year in a row, earning almost $30 million.
As of January 2022, Ryan’s World has over 32 million subscribers. In addition to his channel, Ryan now has clothing and toy lines and his own show on Nickelodeon.
Nastya – $28 million
7-year-old Anastasia Radzinskaya was born in Russia with cerebral palsy. Nastya and her family have five family-friendly channels on YouTube, the biggest one of which is Like Nastya, with almost 97 million subscribers. The videos mainly feature Nastya and her dad playing with toys. The total number of subscribers of all channels surpasses 130 million. Through YouTube and her collaboration with toy and food brands, Nastya earned $28 million last year.
Unspeakable – $28.5 million
Unspeakable can’t stop speaking about Minecraft, a famous video game that almost every child likes. He usually creates videos of himself playing Minecraft and other games and uploads them to his 20 million subscribers.The real name of Unspeakable is Nathan Graham, born in Houston, Texas. His videos are kid-friendly as he doesn’t use violence or harsh language.
Rhett and Link – $30 million
Rhett and Link are the founders of a talk show “Good Mythical Morning,” where they taste unbelievable food combinations, such as mac and cheese sushi. The duo runs three other channels on YouTube, and according to Forbes, also acquired Smosh — another successful channel on YouTube.
Markiplier – $38 million
Markiplier is the gaming channel of Mark Edward Fischbach. With more than 30 million subscribers, Markiplier is among the people with the most subscribers on YouTube. He started making YouTube videos in 2012. Aside from his “Let’s Play” series, he also uploads various comedy videos and vlogs, bringing him $38 million in the previous year.
Jake Paul – $45 million
Jake Paul is a professional boxer who is currently using his YouTube channel to promote his boxing career. Jake has more than 20 million subscribers on YouTube and has earned more than $45 million thanks to his passion for sports and boxing. Jake won three bouts last year, becoming the favorite of many boxing lovers.
Jake isn’t the only famous YouTuber in his family. His brother Logan is also a famous Youtube creator. Both had been popular on YouTube for many years until Logan posted a video in 2017, which was filmed in a Japanese forest- a place where many suicides took place. Fans didn’t like this video at all. Their sponsors refused to work with them and YouTube demonetized both of them!
After so many years, both brothers are back on the list of highest-paid YouTubers, however, it seems that the 2017 video isn’t the only scandal they have.
In May, Paul’s older brother revealed during the last episode of imPaulsive that Paul invested in cryptocurrency and now he is poor!
This could be true as the crypto market had the biggest crash in recent months, and Bitcoin dropped by 25%. Besides that, he accused Joe Biden of the current crisis of the country and the crash of the crypto market, which doesn’t have anything to do with the president.
MrBeast – $54 million
Jimmy Donaldson (MrBeast on YouTube) is one of the biggest YouTube stars known for his eccentric content, expensive concepts, and huge giveaways. Currently, he has over 97 million subscribers and 5 more YouTube channels.
He became the highest-paid YouTuber with $54 million, which is way more than last year’s number one; Ryan Kaji, with $29.5 million. He is now in the seventh position on the YouTube creators’ list.
One of his most interesting projects was MrBeast Burger. He had his app and menu, which allowed his fans to order his branded food from more than 1600 restaurants. MrBeast promoted his branded meals on YouTube for his more than 90 million subscribers. As a result, the restaurants sold 5 million sandwiches and they split the profit.
You are not skeptical now, are you? None of these people became famous in one day. Their success and YouTube earnings are a result of constant hard work and dedication to creating high-quality content regularly. You, too, can create unique videos that will bring you a loyal audience, success, and help you earn money on the platform. Work hard, dream big, and become successful.
Need some inspiration for your first YouTube video? Check out this article, where we share First YouTube Video Ideas you can use for your video production.
create video now
Ryan Kaji- $27 million
Last year Ryan Kaji, the 9-year-old behind the channel, became the top earner on YouTube for the third year in a row, earning almost $30 million. As of January 2022, Ryan's World has over 32 million subscribers.
To get paid by YouTube, you first need to reach a balance of $100 or more from views. This means you'll need to garner 20,000 views if you receive $5 per 1,000 views. To make this happen, YouTube created the YouTube Partner Program, which allows you to get paid through advertisements on your page.
Starting a YouTube channel may seem daunting at first, but it's one of the best ways to leverage a thriving and engaged audience to grow your following as a content creator. The short answer is: yes, it's worth it to start a YouTube channel if you can engage your audience with unique content.
|Annual Salary||Monthly Pay|
YouTubers are paid out monthly and either receive a check by mail or direct deposit. To start earning money from YouTube, creators must have at least 1,000 subscribers and 4,000 watch hours in the past year. Once they reach that threshold, they can apply for YouTube's Partner Program.
How do YouTubers get paid? Data from Forbes shows that the top YouTube earners make 50% of their annual income from ads. You can set up an AdSense account and enable monetization once you create a YouTube channel. You only get paid once you reach $100 in your AdSense account.
- Sell Stuff You Own. ...
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- Launch a dropshipping business. ...
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- Work as an SEO expert. ...
- Start investing in real estate. ...
- Produce an on-demand software solution.
On average, 100,000 YouTube views are worth around $500.
Are People Really Leaving YouTube? As of 2022, the number of YouTube users in the US hovers around 200 million. This is an increase from prior years, and the number is expected to grow. So it really doesn't seem people are abandoning the platform.
The actual rates an advertiser pays varies, usually between $0.10 to $0.30 per view, but averages out at $0.18 per view. On average, a YouTube channel can receive $18 per 1,000 ad views, which equates to $3 - $5 per 1000 video views.
Can you make good money via YouTube? YouTube can be a very lucrative way to earn money, but you'll first need to have at least 1,000 subscribers and 4,000 watched hours over the last 12 months before you can start thinking about monetizing your videos.
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- Start freelance writing for blogs.
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- Build a podcast following.
On average, a YouTube channel receives $18 per 1,000 ad views, which equals $3-$5 per 1,000 video views. If you receive 1,000 views per day, you could potentially earn $90-$150 per month.
So you receive 55% of every dollar paid by advertisers) The estimated earnings that the average YouTube creator could expect to receive from ads on a new video on their channel if EVERYBODY watched the ad on their video and the advertiser paid the average $7.60 CPM is 55% x $7.60, equaling $4.18 per 1,000 views.
Conclusions. So, do YouTubers still get paid for old videos? As long as a YouTuber has content that was earning money in the first place, and that content has lasting relevance that viewers will still be searching for long after the upload date, that YouTuber can still earn money from their older videos.
Do YouTubers Get Paid for Likes? – YouTubers do not get paid for likes. However, a like is a form of engagement that can help the video do better in the long term. The more likes, comments, and shares a video gets the higher it can rank.
If you get a ton of views, even if you only have 1,000 subscribers, you can make some decent profits on ads. For example, if you can net 20,000 views per video, you can bring in up to $80 in ad revenue. YouTube will take their cut of 50 percent, so each video you will earn $40.
In theory, a good content creator might earn anywhere from $240k to $5 million based on 1 billion views on YouTube. This income is based solely on potential ad revenue based on viewership.
Is it hard to make money on YouTube? It is pretty challenging to make money on YouTube and yes, there is some hustle involved. According to YouTube's community guidelines, you must have 1,000 subscribers and 4,000 watch hours within the last 12 months to join YouTube's Partner Program.
How much is 1 million YouTube views worth? For a video with 1 million views, the average pay falls between $2,000 and $3,000 if you use ads on your videos.
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- Here is how you can make 10k a month.
- Property Preservation Contractor.
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- Start a YouTube Channel.
Just a reminder to those doing it for the "big money"
How much YouTube paid me for 200 MILLION views in 2021
How much does a YouTuber with 1 million subscribers make? The average YouTuber with 1 million subscribers typically makes roughly $60,000 a year. If you're considering becoming a YouTuber as an easy way to earn some cash, first you should check out these options first.
YouTube Won't Exist In 5 Years. Here's Why.
The odds of my channel blowing up or having a video go viral, are about 0.001%.
Logically, the best growth strategy is to release the largest amount of content possible. Because more content means that you have more chance to get discovered, and more chance to grow fast. So, the best growing strategy is to upload daily.
Between $1,200 and $6,000 per 1,000,000 views
Think influencer marketing (i.e. sponsorships), channel memberships, selling online courses, or live streams with donations. As far as ad revenue goes, it's unlikely that your CPM would fall below $1.2 once your channel is this big and influential.
To start earning money directly from YouTube, creators must have at least 1,000 subscribers and 4,000 watch hours in the past year.
It all depends on your popularity and who your audience is. According to Forbes, a TikToker can earn between $100,000 and $250,000 for a branded video, with superstars earning as much as $500,000 per post.
It's safe to assume that currently, it's better to aim at gaining at least 5 million views to reap the benefits of going viral. So, to answer the question of how many views is viral - there is no simple answer here. In reality, not all viral videos are created equal, so the more views you get, the better.
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You don't need 1 million subscribers to be successful on YouTube. Creators with 100,000 subscribers can still make decent money. Using the same rates as above, a YouTuber with 100,000 subscribers and 2 new videos each week can make $600 to $1,000. This comes out to around $2,400 to $4,000 per month in ad revenue.
The Indian music video channel T-Series is the most-subscribed YouTube channel, with 225 million subscribers as of September 2022.
- Ryan Kaji (YouTube Channel: Ryan's World)
- Mr. Beast (Jimmy Donaldson)
- Dude Perfect.
- Mark Edward Fischbach (YouTube Channel: Markiplier)
- Logan Paul.
- Felix Arvid Ulf Kjellberg (YouTube Channel: PewDiePie)
- Jake Paul.
- Daniel Middleton (YouTube Channel: DanTDM)
Pewdiepie is directly connected to YouTube and gaming as that is the base content form on his channel. The unique videos have broken several records and made him one of the world's 100 most influential people.
- MrBeast – $54 million.
- Jake Paul – $45 million.
- Markiplier – $38 million.
- Rhett & Link – $30 million.
- Unspeakable – $28.5 million.
- Like Nastya – $28 million.
- Ryan Kaji (Ryan's World) – $27 million.
- Dude Perfect – $20 million.
The first YouTube video, titled Me at the zoo, was uploaded on April 23, 2005, and shows co-founder Jawed Karim at the San Diego Zoo and currently has over 120 million views and almost 5 million likes.
According to the Youtube Creators Academy, a few of the most popular youtube video topics include:
- Beauty and Fashion.
- Science and Technology.
Officially, YouTube forbids children under the age of 13 from creating their own accounts, and children between ages 13 and 17 are only allowed to open accounts with parental permission. Of course, these rules don't say anything about parents opening an account for their child; this is allowed.
With a net worth currently purported by Celebrity Net Worth to be in the region of $15 million, the richest female Youtuber for 2020 is Lilly Singh.
The actual rates an advertiser pays varies, usually between $0.10 to $0.30 per view, but averages out at $0.18 per view.
The list consists of only independent YouTube creators and does not include music channels like T-Series. Carry Minati is the most popular YouTuber in India with 21.3 million subscribers followed by Amit Bhadana who has 20.5 million subscribers and Ashish Chanchlani who has 18.6 million subscribers.
The first youtuber was Jawed Karim who was also a founder of YouTube.
According to YouTube's verification guidelines, you need a certain subscriber number to get verified and that number is 100,000.
YouTube offers opportunity for all, but it's not a get-rich-quick platform. It takes time, effort and an engaged audience to make money on YouTube. The good news is, with a little motivation and a lot of practice, you can find ways to earn before the coveted 1,000-subscriber threshold.
The average YouTuber with 1 million subscribers typically makes roughly $60,000 a year. If you're considering becoming a YouTuber as an easy way to earn some cash, first you should check out these options first. Who is the highest paid YouTuber?
- Make Money Online. $13.52.
- Social Media Marketing. $12.41.
- Finance & Investing. $12.25.
- Educational Videos. $9.89.
- Photography & Film Making. $7.31.
- Cars. $4.23.
- Lifestyle. $3.47.
- Fashion & Clothing. $3.13.